Why is parenting still the primary domain of women?

I’ve always known that I have a great life. As a childfree woman, I am responsible just for me (and my dogs too). If I want to go shopping, I grab my bag and off I go. If I want to sleep in, I do. If I want to go to dinner, I get dressed up…

Interview with star of the movie EGG - Alysia Reiner

A new movie has been made that showcases and challenges the childfree conversation. I was very honoured to be able to interview the star of the new film EGG - Alysia Reiner. I would recommend watching this and keen to hear your insights on the…

Childfree is not childless

International Childfree Day has been around since the 70’s however it has only been in the last few years that it has become well known and starting to be celebrate it. I am childfree by choice and a childfree advocate who believes women…

I’m Childfree, but I Don’t Hate Your Kids

There seems to be a common misconception that all people who choose not to have children do so because they hate kids. And although there’s plenty of evidence across the Internet that there ARE in fact plenty of childfree people who deeply…

What is The #BirthStrike Movement? And Why Are They Choosing to be Childfree?

I personally chose to be childfree because of my lifestyle preference. I never wanted to have kids or any of that life. But as I continue to live this childfree life every day and as I get to meet more men and women who decided not to have children,…

Why does the media give so much page space to celebs having babies?

The covers of magazines are literally covered with news about celebrities being pregnant. I don’t understand why? When is the media going to stop putting motherhood on a pedestal? Why is this worthy of a cover or front page? So a celebrity…

Interview with Business Chicks CEO Emma Isaacs on having kids & running a global business empire

Did you and your husband discuss having kids before you got married? I wasn’t someone who knew her whole life that she wanted kids. I wasn’t overly maternal. When I met my boyfriend (now husband) of course we talked about it. We joked…

Not a Mother’s Day (and what NOT to say to me)

I don’t want to celebrate Mother’s Day. For one big reason – I am not a mother, by choice. Oh no, there you go, I just voiced the unthinkable. I DO NOT WANT KIDS. No, I am not a horrible child-hating, selfish, sad, regretful woman.…
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Market to women (NOT just mums)

Marketing to women is not a new thing. Women have been marketed to for many years. However, the focus when marketing to women seems to be making a huge assumption that all women are mums. First big mistake!! Not all women are mums NOR want…
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Is mum now the default setting for womanhood?

Through the ages, anyone who was different or didn’t comply and who dared to defy the norms set in society was ostracised, beaten, burnt at the stake and much more. Things have definitely improved (thank god) however childfree women are still…