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Why Baby Bonuses Do Not Work

With falling fertility rates in many developed countries, the concept of a baby bonus continues to be deferred to as a default way to boost rates of births. In Australia, since 1976, the average number of babies born to a woman throughout…
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Practical resources for women who seek education and information on abortion

After hearing the devasting news that Roe V Wade was overturned in the US last week, I was numb with shock. I didn’t believe that this was even possible for so many reasons. It is beyond comprehension to me and women across the globe. My…
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An innocent doll or pronatalist brainwashing?

I remember growing up I had my favourite dolls. One was called Chrissie and I had a lot of fun playing with her. What I didn’t realise at the time was that I was being groomed to be a mum. Chrissie was the same size as a 9-month-old baby and…
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3 reasons why mothering is a hard no in 2021

Having kids isn’t just about the kids. It’s also about actively participating in parenting culture, which, to me, resembles a competitive sport mixed with a frantic charade. With parenting, culture comes an uninvited onslaught of opinions,…
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The “Mum Marketing” Trap

Here is a big lesson for all ad agencies, magazine publishers, media and marketers. Wait for it….. NEWSFLASH: Just because you are marketing to women, doesn’t mean they are mums or want to mums! WTF! Yes, I said it and it’s about time…
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So childfree people are the problem in society??

This week I was told that because I was childfree, I was a cancer on society and people like me are everything that is wrong with the planet. (jaw drop). Yes, that is verbatim. Let me share the backstory and explain more. There are elections…
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The Selfless Parent v Selfish Non Mum

I am so sick of the word selfish being synonymous with childfree people. Why am I called selfish when I am simply living a life of my choosing? Yet a parent is selfless even though they too are living a life of their choosing. The assumption…
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The ‘baby fantasy’ promise

Mums I am calling you out! I am not a mum. Never wanted to be and was never sold on the idea in a way that made it sound remotely appealing to me. I never understood the baby fantasy. This idea that you’re going to have this perfect…
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The selishness of being 'grandma'

As a childfree woman, I have been called selfish more times than I can count. The one thing that truly baffles me though is why? Why am I selfish when mothers WANT to have children. They do not NEED to have them. Growing up in a pronatalist…
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Women are made for more than just babies

Subtle judgments and outward expressions of criticism can crush a woman’s spirit to a point they feel like they don’t belong. In my personal experience, I have felt oppressed, left-out, and judged more by women than by men. To…